PRESS RELEASE
White Paper Analyzes Key Sales Principles from MortgageDaily.com
DALLAS — (May 21, 2007) Some essential principles are necessary to succeed in sales, according to a new White Paper on improving personal sales published by https://www.mortgagedaily.com. The report analyzes recommended sales techniques from a variety of sources including book authors, successful sales people and other reports and studies.
The paper represents an analysis of more than 150 sales improvement articles published during the past six years by MortgageDaily.com. The articles were based on dozens of sales books reviewed by MortgageDaily.com; interviews with top producing salespeople; and sales reports, studies and analysis prepared by a variety of sources.
“No single person has all the right answers for every sales person,” said Sam Garcia, publisher of MortgageDaily.com. “That’s why this report looks at multiple concepts and techniques from a number of sales experts.”
The 2800-word White Paper is divided into several chapters.
A section on attitude and philosophy looks at how to eliminate negative influences and thought patterns while boosting positive activity. Expert branding is discussed in another chapter, while value added concepts are also reviewed. Other chapters include getting to know the customer and sales building strategies.
Each section includes links to the source stories that further discuss the key concepts outlined in any particular chapter. The articles themselves include links to books reviewed.
Purchasers of the report gain instant access to the more than 150 stories about improving personal sales. In addition, purchases will continue to have access to new sales stories published during the next 30 days.
The report’s author has herself written around 70 articles about improving sales. In addition, she maintains a comprehensive blog that tracks sales news and stories from a host of online sources.
“In the mortgage industry, we have seen the number of available programs slashed, the number of prospective customers diminish, and an increase in mortgage broker competition,” Mr. Garcia said. “The principles used to survive in the increasingly difficult mortgage environment apply to salespeople in every industry.”
The $59 report is available immediately online at:
https://www.mortgagedaily.com/SalesWhitePaper052107.asp
About MortgageDaily.com
Founded in 1998, MortgageDaily.com is the dominant online news source for the mortgage industry. Around one million mortgage business news pages are viewed monthly at MortgageDaily.com and its affiliate publications.
CONTACT:
Shaun Bartlett
214.521.1300
3811-700 Turtle Creek Blvd.
Dallas, TX 75219
Source:Â MortgageDaily.com
